Outcomes and Objectives

The SEM plan is structured to mirror HSU’s strategic plan blueprint and is designed to set clear, measurable outcomes and objectives and to highlight key roles that will help move our collective work forward. Structuring in this manner creates a consistent and direct outline of the activities related to the SEM plan and builds a foundation for future plans. Additional work plans and detailed funding, assessment, and project plans will be developed. Below is a list of key terms:

• Outcome: A related statement of fact that is a result of actions or steps taken. “What does success look like?”
• Objective: A related statement of commands (to ourselves), directives, or actions. “How will we accomplish this?”

SEM Plan Objectives and Outcomes

OutcomeObjective
1. Outcome Awareness of HSU and interest from new applicants has increased1.1 Acquire and nurture strategic prospect lists.
1.2 Focus recruitment on the schools, regions, and tribal communities that produce enrolled and retained students.
1.3 Identify and analyze potential feeder community colleges and increase frequency of visits at their feeder high schools.
2. The percentage of applicants who choose to enroll at HSU (yield) has increased2.1 Continue and advance efforts to orient prospective students from large, urban areas to HSU’s rural, small city context including the historical and current racial and socioeconomic context of HSU and the surrounding community in order to allow for a successful transition to college and the community.
2.2 Build out a communication plan for admitted transfer students addressing key needs/questions before they arrive.
2.3 Acquire prospective student information, work with early outreach, invest in local events, and partner with local high schools, colleges, and communities to increase the proportion of local students who choose to attend HSU.
2.4 Utilizing data and analysis, focus recruitment of prospective freshmen from impactful and strategic schools throughout CA.
2.5 Work with academic departments to make student-to- student call campaigns to all admitted applicants.
2.6 Increase digital admissions presence and social media campaigns for applicants.
2.7 Reinvestment in California Applicant Receptions (January).
3. The basic needs of students have been addressed.3.1 Design and implement basic needs campaign, linking to existing campus and community resources, staff, and online skills modules.
3.2 Increase student physical/mental health and wellbeing services capacity.
3.3 Increase opportunities for student employment and build awareness of current internships, fellowships, etc.
3.4 Redesign campus food structure, policy, and systems to support access to daily free and low-cost real/whole food in distribution points across campus.
3.5 Working with local communities, explore, develop, and implement policies, projects, and practices to increase equitable access to affordable housing for students.
4. Advising structures and major entry pathways have been structured to meet the needs of students.4.1 Continue with the assessment plan for professional and faculty advising; review and compile data and offer conclusions regarding outcomes.
4.2 Implement holistic and developmental faculty advising structures and systems based on national best practices.
4.3 Refine and implement protocols for supporting students facing academic challenges including probation.
4.4 Expand early alert support to all first-year students and first-semester transfer students with protocol designs informed by best practices in intervention for low-income, first generation, students of color, and/or those underprepared for college.
4.5 Develop protocols to support undeclared students and those interested in impacted majors (e.g. Pre- Majors for impacted programs, meta majors, major pathways) and utilize recruitment efforts as an option to keep semi-interested applicants attracted to potential degree pathways at Humboldt State.
5. Academic and social support has been provided for transfer students.5.1 Develop a transfer mentoring hub (physical and virtual) to support the onboarding and retention of new transfer students.
5.2 Develop transfer mentor curriculum that imbeds just-in-time outreach that connects transfer students to university resources (e.g. study abroad, housing, Oh Snap!/Food Pantry, tutoring, ACAC, Clubs, counseling, and skillshops).
5.3 Implement, assess, adjust, and sustain academic and support services that are responsive to the diverse experiences and needs of transfer students.
6. Academic and social support has been provided for freshmen students.6.1 Design and implement the HSU Learning Community infrastructure.
6.2 Build professional development structure to support Learning Communities and Area E instructors around inclusive curricular design and pedagogy that address opportunity gaps and lack of access.
6.3 Intensive review and adjustment of course designs of Area E specific to outcome data and the differing needs of students in Fall and Spring semesters.
6.4 Implement, assess, adjust, and sustain academic and support services that are responsive to the diverse experiences and needs of first-time undergraduate students.